Year: 2019
Client: Koozmetik
koozmetik.rs
Brand identity redesign CD, AD, D :
Milica Pantelić
Packaging redesign CD, AD, D :
Milica Pantelić
Year: 2019
Client: Koozmetik
koozmetik.rs
Brand identity redesign CD, AD, D :
Milica Pantelić
Packaging redesign CD, AD, D :
Milica Pantelić
Five years after I originally set up Koozmetik brand and packaging design system, I was invited to refresh the brand identity.
During this time the brand was growing – so was the list of products. The design got a bit messy meanwhile. My job was to upgrade and clean up the information architecture on the packaging system. Also, Logotype needed some facelifting and tidying up. Typography was kept the way I originally set it up – with some minor interventions in terms of shape. Now it fits better the different dimensions of the packaging system.